Our Work
LEADING GLOBAL AUTOMOTIVE BRAND
Challenge:
China market entry strategy in challenging business environment
Outcome:
• Devised overall engagement strategy, positioning, and roadmap
• Worked with corporate leaders to implement strategy
• Secured market entry within 6 months – 18 months ahead of expectations
CHINA’S TOP INNOVATION PARK
Challenge:
Market entry for Chinese tech investors looking at UK investments
Outcome:
• Organised investor forum with top entrepreneurs and business leaders
• Supported investments and establishing in-market presence
• On-going investment support for companies
A US INDUSTRY ASSOCIATION
Challenge:
Communicating strategy to compete against local industry players
Outcome:
• Devised successful communications strategy and 12 month engagement plan
• Identified ideal communications delivery partner in China
• Supported on-going engagements on the ground in China
GLOBAL ENTREPRENEURSHIP PLATFORM
Challenge:
Creating and delivering all aspects of engagement programme
Outcome:
• Formed a consortium of top Chinese entrepreneurs to support initiative
• Developed a comprehensive engagement plan for government
• Conceptualised and delivered and attracted over 70,000 applications
BRITISH EDUCATIONAL INSTITUTION
Challenge:
Investment in strategic partnership for China market entry and growth
Outcome:
• A multi-year agreement for establishing international schools in China
• Identified and managed strategic stakeholders to deliver project in China
• Successfully positioned the brand in a strict regulatory and competitive environment
MAJOR PRIVATE EQUITY FIRM
Challenge:
Growing fund into the UK market and accessing quality deal flow
Outcome:
• Formed global advisory council to advise the chairman and the board
• Facilitated MoU with which led to over $1.5 billion investment in the UK
• On-going strategy advice for investments into UK and Europe